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Our Skincare Principles

Clockface Beauty was born from love. The very first product was designed by a mother for her daughter, and this has carried through into how we treat our customers. Every business decision is based on what will benefit the customer and what the customer wants. From blending the formula, through to delivering your order, every step is considered, and completed with nothing but love.

Our principles are crucial to our business, and we’re incredibly proud that every single product in the Clockface Beauty range is vegan, cruelty-free, organic, 100% natural and entirely waterless. We want to always be open and honest with our customers, so every single product features entirely transparent labelling.

You’re quite simply at the heart of everything we do.

LEARN MORE ABOUT OUR KEY PRINCIPLES

Transparent Labelling

We believe that you deserve to know what’s in your skincare. Read the back of your skincare products and you’ll so often see ingredients that you’ve never heard of before.

Vegan & Cruelty-Free

There is absolutely no reason why skincare is still being tested on animals, or that animals would suffer for us to obtain ingredients.

Organic

Organic skincare means using no artificial chemicals or fragrances such as parabens or petroleum wax.

100% Natural

Your body absorbs 60% of your skincare into your bloodstream, so we were never going to create a skincare line that included artificial chemicals or synthetic ingredients.

Waterless

Our rule on remaining waterless is a simple one. An average skincare product is 70% water. Check the back of a bottle and you’ll see “Aqua” listed as the top ingredient.

CHARITY

Clockface Beauty are proud to work alongside The Marine Conservation Society (link to site).

We believe in the protection of our oceans and all that live beneath it, which is why for every order that you place with us, we make a donation to The Marine Conservation Society. It’s the UK’s leading marine charity, who work to ensure that our seas are healthy and pollution-free.

BE PART OF THE CLOCKFACE BEAUTY JOURNEY